Sport Management, BSBA

Liberal Studies Hours (42 hours)

Liberal Studies Program Requirements  

Business Core: 36 hours

Business Core Requirements (36 hours) 

Major Requirements: (34 hours)

Students should take all ten courses (28 hours) in the following list:

• SM 260 - Introduction to Sport Management Credits: 3
• SM 283 - Apprenticeship Credits: 1, R3
• SM 340 - Sport Ethics Credits: 3
• SM 361 - Sport Marketing Credits: 3
• SM 420 - Risk Management and Liability in Sport Credits: 3
• SM 435 - Sport Event and Facility Management Credits: 3
• SM 446 - Sport Media Credits: 3
• SM 460 - Financial Aspects of Sport Credits: 3
• SM 484 - Internship in Sport Management Credits: 3
• SM 495 - Sport Management Strategy Credits: 3

Major Electives

Students should select six hours (two courses) from the following:

• SM 293 - Topics in Sport Management Credits: 1-3, R6
• SM 314 - Sport Analytics Credits: 3
• SM 350 - Global Sport and Culture Credits: 3
• LAW 331 - Contracts and Sales Credits: 3
• MKT 310 - Consultative Selling Credits: 3
• MKT 406 - Social Media Marketing Credits: 3

General Electives

To complete 120 hours, students should take 15-19 hours (the number depends on how many Liberal Studies courses also count toward the major). To satisfy general university degree requirements, students must take at least 30 hours at the junior/senior level at WCU.

Curriculum Guide

Visit the department’s website at sportmanagement.wcu.edu to view the eight-semester plan.