Apr 18, 2024  
ARCHIVED 2014-2015 Undergraduate Catalog 
    
ARCHIVED 2014-2015 Undergraduate Catalog [ARCHIVED CATALOG]

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COMM 460 - Public Relations Campaigns


Identification and analysis of organizational publics, the development of specific communication strategies to influence those publics, and the implementation and evaluation of those communication strategies.

Prerequisites & Notes
PREQ: COMM 204, 260, 365, 303.  Communication majors and minors, 2.75 overall GPA, or permission of department head.

Credits: 3



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