May 01, 2024  
ARCHIVED 2012-2013 Graduate Catalog 
    
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ARCHIVED 2012-2013 Graduate Catalog [ARCHIVED CATALOG]

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MBA 602 - Strategy and Marketing

Strategic and marketing planning, including environmental survey, competitive analysis, buyer behavior, and strategic marketing plans.

Prerequisites & Notes
Preq: Admission to Graduate Business Program or permission of MBA Director.

Credits: 3


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