Apr 24, 2024  
ARCHIVED 2010-2011 Graduate Catalog 
    
ARCHIVED 2010-2011 Graduate Catalog [ARCHIVED CATALOG]

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MBA 605 - Marketing Management


Managing the CMO suite: marketing strategy, positioning, product, channels, communications, pricing, and marketing research.

Prerequisites & Notes
Preq: MBA 601, MBA 602, MBA 603, MBA 604.

Credits: 3



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