May 03, 2024  
ARCHIVED 2007-2008 Undergraduate Catalog 
    
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ARCHIVED 2007-2008 Undergraduate Catalog [ARCHIVED CATALOG]

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CMPR 460 - Public Relations Campaigns

Identification and analysis of organizational publics, the development of specific communication strategies to influence those publics, and the implementation and evaluation of those communication strategies.

Prerequisites & Notes
PREQ: 360, 365, CMPM 303. PREQ or COREQ: CMPM 404.

Credits: (3)


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